End of year can be super stressful for us entrepreneurial moms. There are holiday sales to manage, the bookkeeping to correlate and bonuses to hand out along with holiday shopping and family visits to plan. The beginning of the year is no easier. We’ve got to get our numbers together for the CPA and get the kids ready to return to school after their holiday break. Where do we find time to soak in a bubble bath much less build a business plan for the coming year?
But plan we must! If it’s not something you currently do, I strongly encourage you to embrace it and make time for it. Setting aside time at the end of the year, to plan out what I want to do and more importantly what growth I want to achieve in the coming year has been crucial to my own success. In this blog post, I want to share some of what I’ve learned and what I’ve found helpful with you.
Why I became A Big Fan of Business Planning.
There are a few different factors that come into play here.
The first is efficiency. When you go in with a clear plan, you can focus on what’s most important. Instead of spending time trying to figure out what you should be working on, what pieces of the puzzle are missing from your product funnel, or what you need to do to break through to the next income level, you know exactly what needs to come next.
With a clear goal in mind and a plan for the year, it becomes easy to walk backwards to create effective and efficient daily to-do lists. To-do lists are the key to being productive. Work on what needs to get done each day based on deadlines you’ve determined for each task and you can succeed at reaching your goals.
Next, setting a big goal for yourself helps you think outside the box. If you don’t believe me, try it. Decide on a big income goal for the coming year. Divide it by 12 and let that be your financial goal for the first month. You can always increase it for future months. Write it down. Keep it in front of you. Then get to work and start to notice what happens next. You start to think of things that didn’t occur to you before. You come up with creative ways to get more traffic. You decide to run a fun promo that adds dollars to your bank account. The same happens when an important deadline comes up unexpectedly. Think back on that time in college when finals rolled around, or the last time your in-laws told you they would stop by later in the day. You got very creative about studying and cleaning respectively.
How Business Planning Can Work With The Subconscious And Why We Want It To.
So far we’ve been focused on what we are actively doing to make progress by making a plan, setting goals and following through. There’s another dimension to all this and that’s what’s going on in our subconscious mind.
When we make plans for our business, we’re making plans for our life.
We’re saying, THIS is what we plan to do so we can feel THIS.
What and how we feel/react to situations comes from our subconscious mind. This may seem odd but your subconscious mind is a powerful force to be reckoned with. It makes up around 95% of your brain power. It’s what tells you in a split second what to be afraid of, when to feel insecure, what you like and don’t like. We should use that power to benefit our plans, right?
While we are busy plowing through our to-do list, cooking dinner for the family, and even sleeping, our subconscious mind should be working towards those goals as well. When your subconscious mind and your conscious mind are working together to visualize what you want or what your goal is, your chances of success increase.
So how do you get the subconscious mind on track with your plans for the coming year?
Meditation and visualization, routinely.
Meditation is a practice that involves training your mind to focus, and it’s becoming quite popular these days. You’ve probably read articles about it, heard about celebrities who swear by it or even know people in your everyday circles who sing its praises. It’s used for a variety of reasons. Some feel it helps them to feel calmer when life is particularly hectic. Others just want to reduce their overall stress or to improve their sleep and feel meditation could help. You may have heard that meditating can reduce symptoms of anxiety and depression. All of these things are true. Ten minutes of breathing meditation can relieve you of the noise, allowing you to reach your subconscious.
Visualizing how succeeding with your business plans will come about and make you feel, signals to your subconscious mind what it is you want. So visualizing routinely will consistently reinforce the messages to your subconscious mind of what outcome you’re expecting to experience. You can’t control exactly what comes out of the process, but you can lead it in the right direction by sending it the right messages.
Your conscious mind commands and your subconscious mind obeys.
Your subconscious mind is an unquestioning servant that works day and night to make your behaviors fit a pattern consistent with your emotionalized thoughts, hopes, and desires. Your subconscious mind grows either flowers or weeds in the garden of your life, whichever you plant by the mental equivalents you create. -Brian Tracey
In short, planning, setting goals and instilling them into your subconscious is important because it helps you grow faster. That means you end up with more money for yourself and your loved ones while spending less time slaving away at your desk.